Growth is not luck.
It is a system.
I help CEOs, founders and marketing leaders turn advertising spend into predictable revenue — with data-driven strategy, disciplined execution and full accountability for the result.
★★★★★ 4.9 from 83 Google reviews
AED revenue generated
qualified leads delivered
The strategist behind the numbers.
“Success isn’t just about reaching a destination. It’s about mastering the journey with purpose and clarity.”
I started in 2016 as a business developer who refused to separate marketing from sales. Since then I have led digital growth for more than fifty companies across the UAE, UK, USA and Pakistan — from national retail names like ChenOne, Servis and Hardee’s franchises to real estate, healthcare, education and e-commerce brands.
As a digital marketer and data-driven sales expert, I specialise in crafting strategies that deliver results — not impressions. Every engagement is built around one question: what will this do to your revenue? That discipline has produced 300M+ AED in client revenue, 350K+ qualified leads and sales increases as high as 1,086% in a single month.
Today I run Beftly and Pakzon as CEO while personally leading growth engagements for a small number of clients who want a strategist accountable for outcomes, not activity.
Mission
Make world-class, data-driven growth accessible to ambitious businesses — and take responsibility for the numbers.
Vision
To be the growth partner behind a thousand thriving businesses across the Middle East, Asia and beyond.
- Data over opinion — every decision is backed by tracked, verifiable numbers.
- Revenue is the metric — reach and likes only matter when they convert into sales.
- Honest partnership — transparent reporting and straight advice, for years.
- Mastery of the journey — growth with purpose and clarity.
Every channel. One goal: revenue.
Google Ads
Search, Shopping, YouTube and Performance Max campaigns engineered for profitable acquisition.
Meta Ads
Full-funnel Facebook and Instagram advertising — from cold reach to messaging and purchase conversion.
E-Commerce Growth
Store optimisation, offer strategy and paid traffic that scale online sales month after month.
Lead Generation
Predictable pipelines of qualified leads for real estate, education, healthcare and services.
SEO
Technical and content SEO that compounds into durable organic revenue.
Social Media Marketing
Audience growth and content systems that build brands people follow and buy from.
Performance Marketing
Rigorous tracking, testing and budget allocation across every paid channel.
Business Analysis
Funnel audits and business optimisation that find the revenue you're leaving on the table.
Built around your problem, priced on the outcome.
Growth Strategy Consulting
The problem — revenue has plateaued and nobody can say exactly why.
What you get — a full audit of your funnel, offers, tracking and spend, followed by a prioritised growth roadmap I stay accountable to.
Performance Advertising (Meta & Google)
The problem — ad spend goes up, but sales don’t follow, and reporting is a black box.
What you get — campaigns rebuilt around conversion data, creative testing and weekly optimisation. Results like 864% sales growth for Nayza and 124% for ChenOne in four months.
E-Commerce Revenue Acceleration
The problem — your store gets traffic that doesn’t buy, and growth stalls after launch.
What you get — offer architecture, store CRO and paid traffic working as one system — the same playbook behind 1,086% single-month growth for Creative House.
Lead Generation Systems
The problem — your sales team is starving between referrals and low-quality enquiries.
What you get — targeted campaigns, landing pages and follow-up automation that deliver qualified leads at a known cost — 350K+ generated to date.
Personal Brand & Audience Growth
The problem — you’re the best-kept secret in your industry, and it costs you deals.
What you get — content and paid amplification that grew a public figure’s page to 18.9M reach and 3.4M followers — applied to your positioning.
Digital Marketing Coaching
The problem — your in-house team works hard but lacks senior direction.
What you get — hands-on coaching and playbooks from nine years of campaigns — 1,000+ marketers and founders trained. A team that executes like an agency without agency fees.
Numbers that survived an audit.
1,086%
Sales growth in one month — from PKR 84,964 to PKR 1,007,730. Shopify mobile revenue alone grew 8,943%.
864%
Sales surge in six months — PKR 609K to PKR 5.87M. Nearly 10× revenue in the following six-month period.
+124%
Online sales in four months — Rs 20.5M to Rs 38.2M. An established national brand nearly doubled online sales in one season.
3.8M AED
Revenue from one ad account — 50 ad sets, 12.5M impressions, 1.74M reach, managed end to end.
18.9M
Monthly reach (+31.6%) with 242.3K net new follows (+151.8%) toward a 3.4M-follower page, plus 33K+ messaging conversations.
406K AED
Year-one sales, built from zero with my own capital on the line — proof the playbook works when I’m the client.
Nine years. Twenty-three seats at the table.
From business developer in 2016 to CEO of two companies — every role sharpened the same craft: turning marketing into revenue.
1,000+ marketers & founders trained — speaking and coaching across the UAE and Pakistan.
- TradeGate — Head of Digital Marketing · 2024–Present
- Pakzon — CEO · 2023–Present · 3.8M AED ad-account revenue
- Meer Group — Head of Digital Marketing · 2023–Present
- Beftly — CEO & Founder · 2023–Present
- Spark Business Network — Head of Digital Marketing · 2022–2024
- Hijama Nation (UK) — Consultant · 2022–2023 · +76% sales
- Nayza — Digital Marketing Specialist · 2022 · 864% sales surge
- ChenOne — Consultant · 2021–2022 · +124% sales in four months
- Creative House — Brand Strategy Consultant · 2021–2023 · 1,086% growth
- Trivelles Smart Homes — Specialist · 2021–2022
- Anzo — Digital Marketing Head · 2020–2023
- Sirmaya.com — Digital Marketing Manager · 2020–2021
- SR7 — Digital Marketing Manager · 2019–2020
- Saffran Group — Sales Lead & DM Manager · 2018–2019
- Bluement — Digital Marketing Specialist · 2017–2018
- Relliks Systems — Business Developer · 2016–2017 …and 7 more engagements
What clients say when the numbers land.
Straight answers, before you even ask.
Let's talk about your growth.
Tell me where your business is today and where you want it to be. I’ll reply personally on WhatsApp — usually within a few hours.
📞 +971 56 545 4052 · +92 332 0740041
📍 Dubai, UAE · Lahore, Pakistan
Replies personally — usually within a few hours.
© 2026 Ayaz Akram Awan — Digital Growth Expert · CEO Beftly · CEO Pakzon · Dubai · Lahore